THREE PACKAGES · FIVE MODULES

Choose your package.

Three independently purchasable digital downloads. No prior package is required.

FOUNDATION

Module 1 — Assets. 30 pages. One fillable PDF. Commercial Blueprint.

01

ASSETS

Recognise what you have already built.

Assess the commercial potential of your audience, expertise, trust, content and relationships.

WHAT YOU PUT TO WORKCommercial Blueprint30 pages · Interactive PDF

INTERMEDIATE

Modules 2 — Value and 3 — Choice. 56 pages. Two fillable PDFs. Value Map and Deal Decision Sheet.

02

VALUE

Understand the whole request.

Clarify scope, usage rights and exclusivity before discussing price.

WHAT YOU PUT TO WORKValue Map27 pages · Interactive PDF
03

CHOICE

Make better commercial choices.

Assess reward, work, restrictions and future implications before committing.

WHAT YOU PUT TO WORKDeal Decision Sheet29 pages · Interactive PDF

ADVANCED

Modules 4 — Direction & Participation and 5 — Momentum. 58 pages. Two fillable PDFs. Commercial Direction Map and Commercial Momentum Map.

04

DIRECTION & PARTICIPATION

Choose your commercial direction.

Examine your role, contribution and participation in the business your choices are building.

WHAT YOU PUT TO WORKCommercial Direction Map29 pages · Interactive PDF
05

MOMENTUM

Build commercial value that lasts.

Decide what to extend, evolve, renew, protect or stop.

WHAT YOU PUT TO WORKCommercial Momentum Map29 pages · Interactive PDF

Choose the decision that matters to you. Each package stands on its own. Self-guided workbooks; no video instruction, membership or personal consulting is included. No income or commercial outcome is guaranteed.